Branding Archives

The Ultimate Brand Strategy Framework: Messaging That Connects

by Corinne Yank | Mar 14, 2025 | Branding

Why Some Brands Thrive—and Others Struggle to Stay Afloat If you’ve ever felt like your brand messaging just isn’t clicking with your audience, you’re not alone. Businesses pour time and money into marketing, yet many struggle to create a brand that actually sticks....

St. Thomas Aquinas Regional Secondary School

by Eric Robinson | Nov 6, 2024 | Branding, Strategy, Web Design

St. Thomas Aquinas, a private high school in British Columbia, partnered with us to refine their branding and digital presence. We developed a detailed brand guide that included application parameters for updated logo variations across their primary brand assets, athletic identity, and alumni outreach. In addition, we designed a modern, intuitive website that makes it easy for staff and students to access the resources they need, ensuring the school’s online presence reflects its values and mission.

Absolute Painting

by Eric Robinson | Sep 6, 2024 | Blog Writing, Branding, Email Marketing, Paid Advertising, Sales Funnels, Search Engine Optimization, Strategy, Web Design

Absolute Painting is a painting and construction company based just outside of Portland, Oregon. They first reached out to us looking for a website redesign, which led to a beautiful, new high-converting website supported by a monthly marketing campaign that has helped the business grow with a budget-minded plan that encompasses all the digital marketing channels a small business needs to be focusing on to be successful.

Crafting Your StoryBrand Brandscript: A Guide for Small Businesses

by Corinne Yank | Jun 6, 2024 | Branding, Consulting

Many small business owners pour their hearts into their work, investing time, energy, and resources to create something truly special. Yet, despite their best efforts, they often struggle to connect with their audience. Their website traffic is low, social media...

Branding Packages for Startups: 10 Essential Elements

by Corinne Yank | Dec 12, 2023 | Branding

Welcome to the vibrant world of startup branding, where every color, font, and logo tells a story. In today’s fast-paced marketplace, with 137,000 startups emerging every day, creating a strong brand that sets you apart from the competition is not just a goal –...

What is a Brand Identity Consultant?

by Corinne Yank | Jul 25, 2023 | Branding

As a business owner, your brand identity is your single most important and valuable asset. This is true for businesses of all sizes and across all industries. Why is brand identity so important? Because it shapes how your business is perceived and recognized, not...