by Corinne Yank | Jan 31, 2026 | Digital Marketing, Strategy
If you’re a small business owner, marketing probably feels harder than it should. There are endless platforms to choose from, tools promising quick wins, and advice coming from every direction. One person says you need social media. Another swears by SEO. Someone else...
by Corinne Yank | Sep 16, 2025 | Digital Marketing
If you’ve ever tried to figure out how much to spend on marketing, you know it’s a bit like asking, “How long is a piece of string?” Every article, advisor, and well-meaning business buddy seems to have a different answer. Some say 5% of revenue. Others say 10%. A few...
by Corinne Yank | Aug 1, 2025 | Digital Marketing, Strategy
You’ve got a great product. The challenge is getting people to notice, care, and buy. Whether it’s brand new, newly repositioned, or just not flying off the shelf the way you need it to, marketing a product today is more complex than ever. With so many channels and...
by Corinne Yank | Jul 4, 2025 | Digital Marketing
If you’re not using video to market your small business, you’re missing a massive opportunity. Most digital marketers agree that short-form video delivers the best return on investment right now. And with 87% of people saying a video convinced them to make a...
by Corinne Yank | May 16, 2025 | Digital Marketing
Small business marketing tools can either fuel your growth or drain your budget. Let’s make sure you’re picking the ones that actually move the needle. With thousands of marketing platforms promising everything from smarter automations to overnight SEO wins, it’s...
by Corinne Yank | May 15, 2025 | Digital Marketing
AI for small business marketing promises the ultimate shortcut: faster content, automated emails, and chatbots that never sleep. For time-strapped business owners, it sounds like a dream. But lately, that dream’s starting to feel a bit… off. Every inbox, ad, and...
